Wim Hof Method
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Power of the Mind

It’s a common belief that only a small percentage of our brain is used for conscious thinking. The other, larger part of our brain is used for deeper processes that control all kinds of bodily functions. Being able to willfully influence this large subconscious part could potentially give us the power to take control over our body, in a way that was previously thought to be impossible.

‘Iceman’ Wim Hof has developed a method that helps people utilize the power of their mind, and that even enables them to voluntarily influence their nervous system and immune response. The Wim Hof Method can be of great use in overcoming day-to-day struggles, and thousands of people are already using the method to become a stronger, happier, and healthier person. You can easily try it for yourself by following our free mini course.

Unlock the power of your mind

Most people are not aware of the incredible power of their minds. Even the simplest of thoughts can have great effects as this can influence our emotions and our behaviors. Understanding what the mind is capable of can help you use its power to take control over your body, and to ultimately improve your quality of life in many different ways. Below are two simple behaviors that can help you understand how your mind works, which in turn can help you unlock its potential.

Awareness. Tapping into the power of your mind begins with being aware of your thoughts. Pay attention to every thought that enters and leaves your mind, and observe how your thoughts influence your feelings. Becoming aware of your thinking process is key to changing your decision making and behavior.

Focus. Focusing your mind can help you direct not only your thoughts but also your actions towards certain outcomes. The key is to let go of toxic thoughts that distract you, and to focus on the thoughts that will bring you success and happiness. You will quickly experience that this behavior helps you attract positive things into your life, and simultaneously helps you avoid negative things.

Unlock The Power Of Your Mind

Control your mind with the Wim Hof Method

Wim Hof has demonstrated that he is capable of achieving extraordinary things by controlling his mind, and by extension his body. In one experiment, Wim’s body was exposed to ice water, while he demonstrated how he was able to control the temperature of his body with the help of breathing exercises and the power of his mind. During the experiment, Wim’s brain activity showed that his prefrontal cortex —a part of the conscious brain that is usually activated by stress— remained inactive. Conversely, deeper, subconscious regions of his brain —which are related to the so-called fight-or-flight response— were activated. As a result, Wim’s body was able to resist the cold stimulus and stay warm.

Wim is convinced that anyone can take control over his or her body by using the same principles he used during his numerous stunts and experiments. To that end, Wim and his dedicated staff have developed an easy to follow method that consists of breathing exercises, training of focus, and controlled exposure to cold. When combined in the right way, these simple principles can have powerful, life-changing effects.

Practice the Wim Hof Method


You can experience the power of the Wim Hof Method yourself by signing up to our Fundamentals online video course. During the course, Wim will teach you everything about his method, and how you can incorporate its principles into your daily life. The video course is available in English, with subtitles in German, French, Spanish, and Dutch. Anyone can learn how to use the Wim Hof Method, and the video course enables you to do so at your own pace and at a time and place that suits your schedule. If you want to know what others think about the Wim Hof Method, you can watch some of their testimonials here.

The three pillars


There are three pillars at the core of the Wim Hof Method. These pillars are breathing exercises, commitment, and controlled exposure to cold. Together they will help you to tap into the power of your mind, and to successfully adapt to any stressor that life throws at you. People who already use the Wim Hof Method on a daily basis report many incredible benefits. These benefits include faster recovery from physical exercise, more creativity, more energy, better sleep, less stress and relief from diseases such as fibromyalgia and arthritis.

three pillars

Wim Hof Method References

The Wim Hof Method is assessed with a 9.5 out of 10 on average based on 2147 experiences written by participants.

Tineke, Testimonial Wim Hof
Tineke, The Netherlands
I have severe arthritis in my left hip. By implementing the Wim Hof Method in my daily life, I can deal with this without getting surgery. I love Wim’s purity. His coaching inspires me and gives me energy. I’m almost 66 years old and by practicing the Wim Hof Method I feel much more...
Albert, Testimonial Wim Hof
Albert, The Netherlands
For 12 years now I have had rheumatism. Thanks to the Wim Hof Method I have been able to halve the amount of anti-inflammatory drugs. My goal is to completely stop the use of anti-inflammatory drugs after finishing the video course.
Aivar, Testimonial Wim Hof
Aivar, Estonia
I am 52 years old, and after 10 weeks of the Wim Hof Method I am in the best shape I have ever been. I did 30 push-ups as a test before I started the course, and when I finished I did 100 push-ups for the first time in my life. The Wim Hof Method gives you a good mood, it’s addictive!
Monic, Testimonial Wim Hof
Monic, The Netherlands
It’s only been 4 weeks since I started, but the results are remarkable! Thank you from the heart for changing my life, my health, and my understanding about my own power and the influence I have on this. I’m looking forward to a nice cold winter in the Netherlands.
Mino, Testimonial Wim Hof
Mino, Germany
Learning Wim’s method is like studying from one of nature’s best students. My life long fear of cold is history. I now fully enjoy cold immersions, but the benefits are not limited to cold. I am now a better person and a happier being. I smile when facing life challenges.
Gregor Testimonial Wim Hof
Gregor
After 8 months of daily Hoffing, puffing and cold showers I can claim to be cured of my 5 year burnout. Not having had a single cold or flu, my sore knee is working perfectly again, which was very painful the last 2 years. It is like a miracle, and I’m really grateful that our paths crossed.
Franco, Testimonial Wim Hof
Franco, USA
Wim I hope to train with you someday. I love to jump into that cold water and climb that mountain with you. Your method has truly helped me with psoriatic arthritis. I am no longer taking Humira injections for my symptoms. I am controlling it with breathing, cold showers and ice baths.
Matthew, Testimonial Wim Hof
Matthew, Australia
I would have paid $10,000 for this, but that would not be enough because this has changed my life. I feel like I have taken Valium yet am supercharged. As a clinical psychologist my days can be very stressful. There is a stillness inside me now, and what I am really amazed by is the peace lasts.
Per Kristian, Testimonial Wim Hof
Per Kristian, United Kingdom
After 3 weeks of daily practicing my medication (Naproxen) for long-standing sciatica has been cut by 80%, and my arm pain and 'pins and needles' following a neck injury 50 years ago has been halved!
Arthur, Testimonial Wim Hof
Arthur, USA
I got anxiety 2+ years ago, and have had panic attacks every day since. Medicine helped a little. I came across your videos and started to walk my 2 miles a day in only a t-shirt at 20F degrees. Within 2 weeks my anxiety went away! I found it to be a miracle.
James, Testimonial Wim Hof
James, USA
I’ve had astonishing results battling addiction with the Wim Hof Method. It has saved my life and is the only thing that worked on getting clean and healthy. I go ahead and get my suffering over with in the cold showers, so I don't have to suffer throughout the day. Pretty good trade to...
Georg, Testimonial Wim Hof
Georg, Germany
Cardiac and respiratory arrest began my life. Heart defect and cleft palate pushed diseases. Depression, lack of self-efficacy, and post traumatic stress disorder followed. The Wim Hof Method frees me: I am twenty-nine years old, and I love to live. Thank you!
Grant, Testimonial Wim Hof
Grant, Australia
I was born with Spina Bifida, and was told I would end up in a wheelchair. After incorporating the Wim Hof Method into my daily life I have begun to see results in my pain levels and athleticism. I am no longer looking down the barrel of becoming a paraplegic, and I attribute that in part to the...
Raúl, Testimonial Wim Hof
Raúl, The Netherlands
From the 90s to 2012 I developed hayfever symptoms and had to take daily medications in order to cope. The effect of these medications only lasted for several hours. By using the Wim Hof Method training daily, my body has conquered hayfever symptoms since 2013.
Benjamin Testimonial Wim Hof
Benjamin
I started the Wim Hof method in October of 2018, and now the holes I had in my brain are gone. My neurosurgeon was so impressed by the scans that he told me I don't have to come back anymore. I take this as proof that this method works to regenerate brain tissue.